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MSc (Marketing Management)

College of Business, Public Policy & Law, J.E. Cairnes School of Business & Economics
Title of Award
Master of Science
Course Code
MSC-MKM
Average Intake
35
Delivery
On Campus
NFQ
Level 9
Next Intake
September 2025
Duration
1 year, full-time I 2 years, part-time
ECTS Weighting
90

Why Choose This Course?

Accreditation

Internationally accredited business school ensuring high-quality teaching and global recognition.

Employability

Real-world consultancy projects prepare you to thrive in diverse marketing roles across industries.

Unique Course

Designed for business and non-business graduates, offering a tailored path into marketing careers.

Practical Training

Learn by doing through hands-on projects, case studies, and insights from industry professionals.

Course Information

Accreditations & Awards

Rachel

I practiced Business and Corporate Law for years, but marketing was always part of the work—negotiating, drafting contracts, and selling services daily. Moving into marketing allowed more creativity and strategy. Earning a postgraduate scholarship and serving as an International Student Ambassador at University of Galway strengthened my expertise in digitalization, marketing strategy, and customer experience. I now aim to merge Law and Marketing for a distinctive and impactful career path.

Rachel Margie Tirtanadi

Msc Marketing Management Scholar

Amy Hasenauer

The MSc in Marketing Management improved my overall ability to work with people from different parts of the world and different cultures and provided me with new perspectives and insights. I would recommend this course to others as I enjoyed the overall experience. I came here with no background in business or marketing. After completing the course, I feel I did learn a great deal about marketing that I will use in my future career.

Amy Hasenauer

Senior Educational Program Director at Answers in CME (AiCME)

Ganeshwaar Ganesan Venkatesan

Pursuing an MSc in Marketing Management at University of Galway is a wise decision for aspiring marketers. The programme offers a comprehensive curriculum covering essential marketing principles and practices, complemented by valuable practical experience through case studies and group projects. These opportunities allow students to apply knowledge to real-world scenarios, enhancing confidence, skills, and employability. With the university’s strong reputation in marketing, graduates gain a competitive edge and access to diverse global career opportunities.

Ganeshwaar Ganesan Venkatesan

Msc Marketing Management Scholar 

Meet our Employers

Entry Requirements and Fees

Related Courses

Why University of Galway?

World renowned research led university nestled in the vibrant heart of Galway city on Ireland's scenic West Coast.

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World University Ranking

Based on the QS World University Rankings

1

Ranked first in Ireland for Sustainable Development

THE World Rankings

TOP
5

5th in the EU for our Commitment to Sustainability

Times Higher Education’s Impact Rankings

TOP
2
%

University of Galway is ranked in the Top 2% of Universities Globally

QS World University Rankings

Downloads

Postgraduate Prospectus 2025

Postgraduate Prospectus 2025

PDF (3.2MB)
Undergraduate Prospectus 2025

Undergraduate Prospectus 2025

PDF (12.4MB)

Meet Our Alumni

Course Introduction

Your Gateway to Marketing Excellence 

The MSc in Marketing Management prepares you for a successful career across diverse industries. Open to all backgrounds, it builds expertise in strategy, analytics, communication, and research. With real-world consultancy projects and industry engagement, you'll graduate ready to lead in today’s fast-paced marketing landscape.

Marketing Management Flipbook
The Quad