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Business & Economics

Prof Christine Domegan

B. COMM., M.B.S., Ph.D.(NUI)

Contact Details

Personal Professor
Marketing Discipline
J.E. Cairnes School
of Business & Economics
University of Galway
E: christine.domegan@universityofgalway.ie
 
researcher
 

Biography

Professor Christine Domegan, B. Comm, MBS, PhD is a Personal Professor of Social Marketing in the Marketing Discipline at University of Galway. Christine is also an Adjunct Professor of Social Marketing at Griffith University in Australia and Honorary Professor at the Institute of Social Marketing and Health, Stirling University, UK

Christine's interests, distinctive skills and leadership lie in three aspects of business and society intersection - in research, teaching and management - all focused on critical emerging issues such as sustainability, climate action, systems change and transitions. Christine is the Research Leader for the Applied Systems Thinking unit within the School of Business and Economics, University of Galway, investigating Systems-thinking Social Marketing for Systemic Change and highly participatory Stakeholder Engagement through a multidisciplinary lens with partners in the UK, Europe, USA, Canada, Australia and New Zealand. 

Her current funded research work embraces EU LIFE IP Peatlands and People, a climate change catalyst 7.5 year project, with national partners Bord na Mona, EPA, National Parks and Wildlife Services and ERINN Innovation in relation to peatlands, people and policies in the Midlands 'Just Transition' region. H2020 SOPHIE; HSE Active Play, EEA PA SHEER Well-Being, H2020 Sea Change, EPA/HSE Near Health and Safefood. Christine is directly responsible for and have actively secured competitive peer-reviewed funding of ¿3.7 million from national and international bodies.   

Christine teaches Sustainable Marketing and Social Marketing at undergraduate and postgraduate, including extensive PhD supervision, as well as topics such as Marketing Research and Marketing Theory and Philosophy. Award winning publications appear in the Journal of Macromarketing, Canadian Medical Association Journal,, BMJ open, Marketing Theory and the European Journal of Marketing. Christine is European Editor for the Journal of Social Marketing and co-author, with Professor Gerard Hastings, OBE, of Social Marketing; Principles and Practice for Global Change, Fourth edition (2023). 

Peer Reviewed Journals

  Year Publication
(2024) 'Introduction to the Special Issue on Developing Research Methods and Metrics in Macromarketing'
Julie V. Stanton; Beatriz DeQuero-Navarro; Christine Domegan; Ben Wooliscroft (2024) 'Introduction to the Special Issue on Developing Research Methods and Metrics in Macromarketing'. Journal Of Macromarketing, [Details]
(2024) 'Laytonian Writing: Some processes and experiences of co-authoring with Roger A. Layton'
Christine Domegan (2024) 'Laytonian Writing: Some processes and experiences of co-authoring with Roger A. Layton'. Journal Of Macromarketing, [Details]
(2023) 'Perfectly imperfect and muddling through for sustainable futures'
Domegan, C., Flaherty, T. MacNamara, J; Murphy D, Derham, J., Nally S., McCorry, M., Eakin, M., Brychkov, D., Doyle, R., Devine, A., Doyle, E., McKenna, J., and O¿Mahony, T. (2023) 'Perfectly imperfect and muddling through for sustainable futures'. European Journal Of Marketing, [Details]
(2023) 'Collective impact for ocean literCollective impact for ocean literacy ¿ inspiring the next generation of ocean champions using social marketing'
McHugh, P., Dromgool-Regan, C., Domegan, C. and Burke, N. (2023) 'Collective impact for ocean literCollective impact for ocean literacy ¿ inspiring the next generation of ocean champions using social marketing'. European Journal Of Marketing, [Details]
(2015) 'Consulting with citizens in the design of wellbeing measures and policies: lessons from a systems science application'
Hogan, M.J. and Johnston, H. and Broome, B. and McMoreland, C. and Walsh, J. and Smale, B. and Duggan, J. and Andriessen, J. and Leydon, K.M. and Domegan, C. and McHugh, P. and Hogan, V. and Harney, O. and Groarke, J. and Noone, C. and Groarke, A. (2015) 'Consulting with citizens in the design of wellbeing measures and policies: lessons from a systems science application'. Social Indicators Research, 123 [Details]
(2016) 'Systems-thinking social marketing: conceptual extensions and empirical investigations'
Domegan, C. and McHugh, P. and Devaney, M. and Duane, S. and Hogan, M. and Broome, B.J. (2016) 'Systems-thinking social marketing: conceptual extensions and empirical investigations'. Journal of Marketing Management, [Details]
(2023) 'A systemic framework of energy efciency in schools: experiences from six European countries'
Dmitry Brychkov · Gary Goggins · Edelle Doherty · Natalia Romero · Nadine Roudil · Antonella Di Trani · Abhigyan Singh · Sander Smit · Eilish McLoughlin · Raquel de Castro Rodrigues Lima · Suzan Marie Günbay · Branca Arthur Delmonte · Achim Hill · Christine Domegan · Eoghan Clifor (2023) 'A systemic framework of energy efciency in schools: experiences from six European countries'. Energy Efficiency, 16 :1-26 [DOI] [Details]
(2022) 'Coming and Going in Loops: Participatory Modelling of a System with All its Complexity'
Brychkov, D., Domegan, C., McHugh, P (2022) 'Coming and Going in Loops: Participatory Modelling of a System with All its Complexity'. Journal Of Macromarketing, 42 (1):12-29 [Details]
(2022) 'Getting things right; diagnose and design in the evolution of community provisioning systems'
Roger Layton, Christine Domegan and Sarah Duffy (2022) 'Getting things right; diagnose and design in the evolution of community provisioning systems'. Journal Of Macromarketing, [Details]
(2022) 'Coming and Going in Loops'
D. Brychkov, C. Domegan & P. McHugh (2022) 'Coming and Going in Loops'. Journal Of Macromarketing, [Details]
(2022) 'Teaching what Society Needs: ¿Hacking¿ an Introductory Marketing Course with Sustainability and Macromarketing'
Watson, F., Stanton, J., Beninger, S., Domegan, C., Reppel, A. and S. Shapiro (2022) 'Teaching what Society Needs: ¿Hacking¿ an Introductory Marketing Course with Sustainability and Macromarketing'. Journal of Marketing Education, [Details]
(2020) '37. Shapiro, S., Beninger, S., Domegan, C.Macromarketing Pedagogy: Empowering Students to Achieve a Sustainable World'
Shapiro, S., Beninger, S., Domegan, C., Reppel, A., Stanton, J. and Watson F. (2020) '37. Shapiro, S., Beninger, S., Domegan, C.Macromarketing Pedagogy: Empowering Students to Achieve a Sustainable World'. Journal Of Macromarketing, 41 (1):104-115 [Details]
(2021) 'The Next Normal for Marketing¿The Dynamics of a Pandemic, Provisioning Systems, and the Changing Patterns of Daily Life'
Layton, R. and Domegan, C (2021) 'The Next Normal for Marketing¿The Dynamics of a Pandemic, Provisioning Systems, and the Changing Patterns of Daily Life'. Australasian Marketing Journal, 29 (1):4-14 [DOI] [Details]
(2021) 'Partnering for the Goals #17: A Social Marketing Partnership Model to scale up and accelerate change'
Duane, S., Domegan, C. and B. Bunting (2021) 'Partnering for the Goals #17: A Social Marketing Partnership Model to scale up and accelerate change'. Journal of Social Marketing, [DOI] [Details]
(2021) 'Social marketing and behavioural change in a systems setting'
C. Domegan (2021) 'Social marketing and behavioural change in a systems setting'. Current Opinion In Environmental Science & Health, 23 [DOI] [Details]
(2021) 'Identifying interventions to improve hand hygiene compliance in the intensive care unit through co-design with stakeholders'
Lambe K, Lydon S, McSharry J. Byrne, M., Power, M., Domegan, C. and O¿Connor Paul (2021) 'Identifying interventions to improve hand hygiene compliance in the intensive care unit through co-design with stakeholders'. HRB Open Research, 4 (64) [DOI] [Details]
(2021) 'Understanding the Dynamics of Green and Blue Spaces for Health and Wellbeing Outcomes in Ireland: A Systemic Stakeholder Perspective'
G. Kindermann, C. Domegan, E. Britton, C. M. Iaszad & O. Adegboyega (2021) 'Understanding the Dynamics of Green and Blue Spaces for Health and Wellbeing Outcomes in Ireland: A Systemic Stakeholder Perspective'. Sustainability, 13 (17) [DOI] [Details]
(2013) 'Value co-creation in social marketing: functional or fanciful?'
Domegan, C., Collins, K., Stead, M., McHugh, P. and Hughes, T. (2013) 'Value co-creation in social marketing: functional or fanciful?'. Journal of Social Marketing, 3 (3):239-256 [Details]
(2016) 'Changing antimicrobial prescribing practice in General Practice in Intended and Unintended ways - A SIMPle Process Evaluation'
Duane, S., Domegan, C., Callan, A., Galvin, S., Cormican, M., Murphy, A.W and Vellinga, A. (2016) 'Changing antimicrobial prescribing practice in General Practice in Intended and Unintended ways - A SIMPle Process Evaluation'. BMC Family Practice [Impact Factor 1.30], [Details]
(2021) 'The Use of Digital Technologies in Social Marketing: A Systematic Review'
Flaherty, T., Domegan, C. and Anand, M. (2021) 'The Use of Digital Technologies in Social Marketing: A Systematic Review'. Journal of Social Marketing, [DOI] [Details]
(2021) 'Accelerating Sustainable Ocean Policy: The Dynamics of Multiple Stakeholder Priorities and Actions'
Britton, E., Domegan, C. and McHugh, P. (2021) 'Accelerating Sustainable Ocean Policy: The Dynamics of Multiple Stakeholder Priorities and Actions'. Marine Policy, 124 [DOI] [Details]
(2021) 'Marine Citizen Science: Current State in Europe and New Technological Developments'
Garcia-Soto, C., Seys, J.C., Zielinski,O., Busch, J. A., Luna, S. I., Baez, J.C., Domegan, C., Dubsky, K., Kotynska-Zielinska, I., Loubat, P., Malfatti, F., Mannaerts, G., McHugh, P., Monestiez, P. , van der Meeren G.I. and Gorsky G. (2021) 'Marine Citizen Science: Current State in Europe and New Technological Developments'. Frontiers in Marine Science, [DOI] [Details]
(2020) 'Understanding breastfeeding behaviours: a cross-sectional analysis of associated factors in Ireland, the United Kingdom and Australia'
Gallegos, D;Parkinson, J;Duane, S;Domegan, C;Jansen, E;Russell-Bennett, R (2020) 'Understanding breastfeeding behaviours: a cross-sectional analysis of associated factors in Ireland, the United Kingdom and Australia'. International Breastfeeding Journal, 15 [DOI] [Details]
(2020) 'The feasibility of a Comprehensive Resilience-building psychosocial Intervention (CREST) for people with dementia in the community: protocol for a non-randomised feasibility study'
Casey, D. and Gallagher, N. and Devane, D. and Woods, B. and Murphy, K. and Smyth, S. and Newell, J. and Murphy, A.W. and Clarke, C. and Foley, T. and Timmons, F. and Dröes, R.-M. and O’Halloran, M. and Windle, G. and Irving Lupton, K. and Domegan, C. and O’Shea, E. and Dolan, P. and Doyle, P. (2020) 'The feasibility of a Comprehensive Resilience-building psychosocial Intervention (CREST) for people with dementia in the community: protocol for a non-randomised feasibility study'. Pilot and Feasibility Studies, 6 (177) [DOI] [Details]
(2020) 'Systems Social Marketing and Macro-Social Marketing: A systematic review'
Flaherty, T., Domegan, C., Duane, S., Brychkov, B., and Anand, M. (2020) 'Systems Social Marketing and Macro-Social Marketing: A systematic review'. Social Marketing Quarterly, [Details]
(2020) 'Marketing systems: A Listen, Learn, Leverage Framework'
Domegan, C,Brychkov, D,McHugh, P,McNamara, A,Harkin, K,Fitzgerald, C,O'Donovan, D (2020) 'Marketing systems: A Listen, Learn, Leverage Framework'. Journal Of Macromarketing, [DOI] [Details]
(2020) 'Blue care: a systematic review of blue space interventions for health and wellbeing'
Britton E;Kindermann G;Domegan C;Carlin C; (2020) 'Blue care: a systematic review of blue space interventions for health and wellbeing'. Health Promotion International, 35 (1) [DOI] [Details]
(2019) 'Social marketing partnerships: Evolution, scope and substance'
Duane, S;Domegan, C (2019) 'Social marketing partnerships: Evolution, scope and substance'. Marketing Theory, 19 :169-193 [DOI] [Details]
(2019) 'A Dynamic Stakeholders' Framework in a Marketing Systems Setting'
Domegan, C;McHugh, P;Flaherty, T;Duane, S (2019) 'A Dynamic Stakeholders' Framework in a Marketing Systems Setting'. Journal Of Macromarketing, 39 :136-150 [DOI] [Details]
(2013) 'Supporting the improvement and management of prescribing for urinary tract infections (SIMPle): protocol for a cluster randomized trial'
Duane, S;Callan, A;Galvin, S;Murphy, AW;Domegan, C;O'Shea, E;Cormican, M;Bennett, K;O'Donnell, M;Vellinga, A (2013) 'Supporting the improvement and management of prescribing for urinary tract infections (SIMPle): protocol for a cluster randomized trial'. Trials, 14 [DOI] [Details]
(2016) 'Using qualitative insights to change practice: exploring the culture of antibiotic prescribing and consumption for urinary tract infections'
Duane, S;Domegan, C;Callan, A;Galvin, S;Cormican, M;Bennett, K;Murphy, AW;Vellinga, A (2016) 'Using qualitative insights to change practice: exploring the culture of antibiotic prescribing and consumption for urinary tract infections'. BMJ Open, 6 [DOI] [Details]
(2016) 'Systems-thinking social marketing: conceptual extensions and empirical investigations'
Domegan, C;McHugh, P;Devaney, M;Duane, S;Hogan, M;Broome, BJ;Layton, RA;Joyce, J;Mazzonetto, M;Piwowarczyk, J (2016) 'Systems-thinking social marketing: conceptual extensions and empirical investigations'. Journal of Marketing Management, 32 :1123-1144 [DOI] [Details]
(2017) 'Non-linear causal modelling in social marketing for wicked problems'
Domegan, C,McHugh, P,Biroscak, BJ,Bryant, C,Calis, T (2017) 'Non-linear causal modelling in social marketing for wicked problems'. Journal of Social Marketing, 7 :305-329 [DOI] [Details]
(2017) 'The cost effectiveness of the SIMPle intervention to improve antimicrobial prescribing for urinary tract infection in primary care'
Gillespie, P,Callan, A,O'Shea, E,Duane, S,Murphy, AW,Domegan, C,Galvin, S,Vellinga, A (2017) 'The cost effectiveness of the SIMPle intervention to improve antimicrobial prescribing for urinary tract infection in primary care'. Journal Of Public Health, 39 :282-289 [DOI] [Details]
(2017) 'Social marketing and systems science: past, present and future'
Brychkov, D,Domegan, C (2017) 'Social marketing and systems science: past, present and future'. Journal of Social Marketing, 7 :74-93 [DOI] [Details]
(2017) 'Evaluate development! Develop evaluation! Answering the call for a reflexive turn in social marketing'
McHugh, P,Domegan, C (2017) 'Evaluate development! Develop evaluation! Answering the call for a reflexive turn in social marketing'. Journal of Social Marketing, 7 :135-155 [DOI] [Details]
(2018) 'Using collective intelligence to identify barriers to teaching 12-19 year olds about the ocean in Europe'
Fauville, G,McHugh, P,Domegan, C,Makitalo, A,Moller, LF,Papathanassiou, M,Chicote, CA,Lincoln, S,Batipta, V,Copejans, E,Crouch, F,Gotensparre, S (2018) 'Using collective intelligence to identify barriers to teaching 12-19 year olds about the ocean in Europe'. Marine Policy, 91 :85-96 [DOI] [Details]
(2018) 'Protocols for Stakeholder Participation in Social Marketing Systems'
McHugh, P,Domegan, C,Duane, S (2018) 'Protocols for Stakeholder Participation in Social Marketing Systems'. Social Marketing Quarterly, 24 :164-193 [DOI] [Details]
(2019) 'Collective Intelligence for Advancing Ocean Literacy. Environmental Education Research, 25(2), 280-291. http://dx.doi.org/10.1080/13504622.2018.1553234'
McCauley, V., McHugh, P., Davison, K., & Domegan, C. (2019) 'Collective Intelligence for Advancing Ocean Literacy. Environmental Education Research, 25(2), 280-291. http://dx.doi.org/10.1080/13504622.2018.1553234'. Environmental Education Research, 25 (2):280-291 [DOI] [Details]
(2017) 'Changing antibiotic prescribing in General Practice – The results of the SIMPle process evaluation'
Duane S, Domegan C, Callan A, Galvin S, Cormican M, Murphy A, Vellinga A. (2017) 'Changing antibiotic prescribing in General Practice – The results of the SIMPle process evaluation'. International Journal of Healthcare Management, 3 (1):68-75 [DOI] [Details]
(2016) 'From restricted to complex exchange and beyond: social marketing's change agenda'
Duane, S,Domegan, C,McHugh, P,Devaney, M (2016) 'From restricted to complex exchange and beyond: social marketing's change agenda'. Journal of Marketing Management, 32 :856-876 [DOI] [Details]
(2016) 'Intervention to improve the quality of antimicrobial prescribing for urinary tract infection: a cluster randomized trial'
Vellinga, A,Galvin, S,Duane, S,Callan, A,Bennett, K,Cormican, M,Domegan, C,Murphy, AW (2016) 'Intervention to improve the quality of antimicrobial prescribing for urinary tract infection: a cluster randomized trial'. Canadian Medical Association journal, 188 :108-115 [DOI] [ARAN Link] [Details]
(2015) 'Consulting with Citizens in the Design of Wellbeing Measures and Policies: Lessons from a Systems Science Application'
Hogan, MJ,Johnston, H,Broome, B,McMoreland, C,Walsh, J,Smale, B,Duggan, J,Andriessen, J,Leyden, KM,Domegan, C,McHugh, P,Hogan, V,Harney, O,Groarke, J,Noone, C,Groarke, AM (2015) 'Consulting with Citizens in the Design of Wellbeing Measures and Policies: Lessons from a Systems Science Application'. Social Indicators Research, 123 :857-877 [DOI] [ARAN Link] [Details]
(2013) '“A Review of the Perceived Barriers within the Health Belief Model on Pap Smear Screening as a Cervical Cancer Prevention Measure”'
Suanda, J., Cawley, D., Domegan, C., Brenner, M., and Rowan, Neil J. (2013) '“A Review of the Perceived Barriers within the Health Belief Model on Pap Smear Screening as a Cervical Cancer Prevention Measure”'. Journal of Applied Sciences Research, [Details]
(2012) 'Marketing’s response to environmental decline and the call for sustainability'
Walsh, A., Domegan, C. & Fleming, D. (2012) 'Marketing’s response to environmental decline and the call for sustainability'. Social Business, 2 (2):121-143 [Details]
(2012) 'Value, Values, Symbols and Outcomes'
Domegan, Haase, Harrisvan, den Heuvel, Kelleher, Maglio, Meynhardt, Ordanini and Peñaloza, (2012) 'Value, Values, Symbols and Outcomes'. Marketing Theory, 12 (2):1-5 [Details]
(2012) 'Social Marketing in Europe: Exploring innovative approaches to health and behaviour change'
Domegan, C., Suggs, S. and Moreira, P. (2012) 'Social Marketing in Europe: Exploring innovative approaches to health and behaviour change'. International Journal of Healthcare Management, 5 (4):231-232 [Details]
(2011) 'Co-authoring tomorrow: On how past marketing knowledge enlightens future marketing theory'
Domegan, C. (2011) 'Co-authoring tomorrow: On how past marketing knowledge enlightens future marketing theory'. Marketing Theory, 11 (4):495-498 [Details]
(2011) 'The History of Marketing Thought: A Teaching Reflection'
Domegan, C (2011) 'The History of Marketing Thought: A Teaching Reflection'. Journal of Historical Research in Marketing, 2 (4):457-466 [Details]
(2010) 'Charting the Implication of Social Marketing for Service Learning'
Domegan, C & Bringle, B (2010) 'Charting the Implication of Social Marketing for Service Learning'. Journal Of Non Profit & Public Sector Marketing, 22 (3):198-216 [Details]
(2010) 'Realising the Management Challenges for Science Communication Outreach: A Social Markeitng Perspective'
Domegan, C., Davison, K, McCauley, V (2010) 'Realising the Management Challenges for Science Communication Outreach: A Social Markeitng Perspective'. Journal Of Irish Management, [Details]
(2008) 'Social marketing: implications for contemporary marketing practices classification scheme'
Domegan, CT (2008) 'Social marketing: implications for contemporary marketing practices classification scheme'. Journal Of Business & Industrial Marketing, 23 :135-141 [DOI] [Details]
(2007) 'The Use of Social Marketing to Evaluate Science Communication in Ireland'
Domegan, C (2007) 'The Use of Social Marketing to Evaluate Science Communication in Ireland'. The Irish Journal of Management, 28 (1):103-126 [Details]
(1996) 'The Adoption of IT in Customer Service'
Domegan, C (1996) 'The Adoption of IT in Customer Service'. European Journal of Marketing, 30 (6):52-69 [Details]
(1994) 'From Myopia To Market Dominance Charting the Progress of Irish Markeitng'
Ward, JJ and Domegan, C.T., (1994) 'From Myopia To Market Dominance Charting the Progress of Irish Markeitng'. Irish Marketing Review, 8 :73-80 [Details]
(1992) 'Customer Service & Information Technology'
Domegan, C. & Donaldson, B (1992) 'Customer Service & Information Technology'. Journal Of Information Technology, 7 :203-212 [Details]

Books

  Year Publication
(2023) Social Marketing; Principles and Practice for Delivering Global Change.
Gerard Hastings and Christine Domegan (2023) Social Marketing; Principles and Practice for Delivering Global Change. UK: Routhledge. [Details]
(2024) Systems Social Marketing: Accelerating Change Together.
C. Domegan and P. McHugh (2024) Systems Social Marketing: Accelerating Change Together. UK: Routledge. [Details]
(2018) Social Marketing; Rebels with a Cause.
Gerard Hastings Christine Domegan (2018) Social Marketing; Rebels with a Cause. UK: Routhledge. [Details]
(2014) Social Marketing, from Tunes to Symphonies.
Gerard Hastings and Christine Domegan (2014) Social Marketing, from Tunes to Symphonies. UK: Routledge, UK. [Details]
(2007) Marketing Research In Ireland: Theory & Practice.
C. Domegan and D. Fleming, (2007) Marketing Research In Ireland: Theory & Practice. Gill & MacMillan: Gill & MacMillan. [Details]

Book Chapters

  Year Publication
(2017) 'Seas of energy: Using a Systems Research Approach for a Wicked Problem'
McHugh, P. and Domegan, C. and Duane, S. and Joyce, J. and Devaney, M. and Hogan, M.J. and Broome, B.J. and Mazzonetto, M. and Piwowarczyk, J. (2017) 'Seas of energy: Using a Systems Research Approach for a Wicked Problem' In: Routhledge. [Details]
(2021) 'Innovative Education Strategies to Advance Ocean Literacies'
McCauley, V., Davison, K. McHugh, P., Domegan, C. and Grehan, A. (2021) 'Innovative Education Strategies to Advance Ocean Literacies' In: Ocean Literacy: Understanding the Ocean. Key Challenges in Geography EUROGEO Book Series. Cham: Springer. [Details]
(2023) 'Social Marketing: Principles and Practices for Delivering Global Change'
Domegan, C., Flaherty, T., Brychkov, D., Fanning, E and Murray, C. (2023) 'Social Marketing: Principles and Practices for Delivering Global Change' In: Social Marketing: Principles and Practices for Delivering Global Change. UK: Routledge. [Details]
(2023) 'Social Marketing and Behaviour Change: Models, Theory and Applications'
Flaherty, T. and Domegan, C., (2023) 'Social Marketing and Behaviour Change: Models, Theory and Applications' In: Social Marketing and Behaviour Change: Models, Theory and Applications. UK: Edward Edgar. [Details]
(2023) 'Encouraging sustainable energy performance in multi-stakeholder systemic school environment: ENERGE project as a case study'
Brychkov, D., Domegan, C. Doherty, E., de Castro Rodrigues Lima, R. and Clifford, E. (2023) 'Encouraging sustainable energy performance in multi-stakeholder systemic school environment: ENERGE project as a case study' In: Social Marketing: Rebels with a causE. Abingdon-Oxon, UK: Routledge. [Details]
(2021) 'Innovative Education Strategies to Advance Ocean Literacy'
McCauley,V., Davison, K. McHugh, P., Domegan, C., and Grehan, A. (2021) 'Innovative Education Strategies to Advance Ocean Literacy' In: Ocean Literacy: Understanding the Ocean. :149-168 Cham, Switzerland: Springer International. [Details]
(2021) 'Marine Citizen Science: Current State in Europe and New Technological Developments'
Carlos Garcia-Soto, Jan J. C. Seys, Oliver Zielinski, J. A. Busch, S. I. Luna, Jose Carlos Baez, C. Domegan, K. Dubsky, I. Kotynska-Zielinska, P. Loubat, Francesca Malfatti, G. Mannaerts, Patricia McHugh, P. Monestiez, Gro I. van der Meeren and G. Gorsky (2021) 'Marine Citizen Science: Current State in Europe and New Technological Developments' In: Marine Observations and Society: Pathways to Improve Public Engagement and the Science-Policy Nexus. Switzerland: Frontiers in Marine Science. [Details]
(2013) 'Get Your LIfe in Gear'
Duane, S. and Domegan C. (2013) 'Get Your LIfe in Gear' In: Best Practices in Marketing and Quality-of-Life Research. :79-102 UK: Springer. [Details]
(2021) 'Social Marketing Systems Thinking'
Domegan, C. and Brychkov, D (2021) 'Social Marketing Systems Thinking' In: The Palgrave Encyclopedia of Social Marketing. UK: Palgrave. [DOI] [Details]
(2021) 'Systems thinking in marketing for social impact'
Layton, R., Domegan, C. and Brennan, L., (2021) 'Systems thinking in marketing for social impact' In: The Routledge Companion to Marketing for Social Impact. UK: Routledge. [Details]
(2021) 'Innovative Education Strategies to Advance Ocean Literacies'
McCauley, V., Davison, D., McHugh, P., Domegan, C., and Grehan, A. (2021) 'Innovative Education Strategies to Advance Ocean Literacies' In: Ocean Literacy: 21st Century Challenges. :149-168 London, UK: Springer Nature. [Details]
(2023) 'Stakeholder Analysis'
Flaherty, T., Domegan, C. and McHugh, P. (2023) 'Stakeholder Analysis' In: The Palgrave Encyclopedia of Social Marketing. UK: Palgrave. [Details]
(2019) 'Macro-Social Marketing and the Complexity of Value Co-Creation'
Domegan, C. and McHugh, P. (2019) 'Macro-Social Marketing and the Complexity of Value Co-Creation' In: Macro-social Marketing: Systems Thinking for Wicked Problems. UK: Routledge. [Details]
(2020) 'Stakeholder Analysis in a Systems Setting: An Active Travel Case Study in Ireland'
Domegan, C., McHugh, P., Brychkov, D. and Donovan, F. (2020) 'Stakeholder Analysis in a Systems Setting: An Active Travel Case Study in Ireland' In: Stakeholder Involvement in Social Marketing. Singapore: Routledge. [Details]
(2018) 'Engaging students and communities through service learning and community-academia partnerships: Lessons from the field of social marketing education'
Bardus, M., Domegan, C., Suggs, S. and Egberg, B. (2018) 'Engaging students and communities through service learning and community-academia partnerships: Lessons from the field of social marketing education' In: Evaluating the Gaps and Intersections between Marketing Education and the Marketing Profession. Europe: IGI Global. [Details]
(2018) 'Sea for Society: Evaluation and Reflexive Learning using System Indicators'
McHugh P. and Domegan, C. (2018) 'Sea for Society: Evaluation and Reflexive Learning using System Indicators' In: Social Marketing: Rebels with a Cause. UK: Routledge. [Details]
(2018) 'Seas of Energy: Using a Systems Research Approach for a Wicked Problem'
McHugh, P., Domegan, C., Duane, S., Joyce, J., Devaney, M., Hogan, M., Broome, B.J., Mazzonetto, M. and Piwowarczyk, J. (2018) 'Seas of Energy: Using a Systems Research Approach for a Wicked Problem' In: Social Marketing: Rebels with a Cause. UK: Routledge. [Details]
(2019) 'Co-creating a Sea Change campaign for Ocean Literacy in Europe: A digital interactive tool for environmental behavioural change'
Domegan, C.; McHugh, P., McCauley, V., and Davison, K. (2019) 'Co-creating a Sea Change campaign for Ocean Literacy in Europe: A digital interactive tool for environmental behavioural change' In: Social Marketing in Action: Cases from Around the World. :393-409 New York: Springer. [Details]
(2018) 'Sea for Society: Using a Systems Research Approach for a Wicked Problem'
Patricia McHugh, Christine Domegan, Sinead Duane, John Joyce, Michelle Devaney, Michael Hogan, Benjamin J. Broome, Marzia Mazzonetto and Joanna Piwowarczyk. (2018) 'Sea for Society: Using a Systems Research Approach for a Wicked Problem' In: Social Marketing: Rebels with a Cause. UK: Routhledge. [Details]
(1994) 'Customer Service and Information Technology'
Domegan, C. and Donaldson, B. (1994) 'Customer Service and Information Technology' In: Perspectives on Marketing Management in Ireland. Dublin Ireland: Oak Tree Press. [Details]
(2013) 'From reductionism to holism: how social marketing captures the bigger picture through system indicators'
McHugh, P. and Domegan, C. (2013) 'From reductionism to holism: how social marketing captures the bigger picture through system indicators' In: Contemporary Issues in Social Marketing. UK: Cambridge Scholars Publishing Ltd. [Details]
(2013) 'From Autocratic Governance to Collaborative Empowerment'
McHugh, P. and Domegan, C., (2013) 'From Autocratic Governance to Collaborative Empowerment' In: Contemporary Issues in Social Marketing. UK: Cambridge Scholars Publishers. [Details]
(2011) 'Relationship Marketing & Implications for Social Marketing'
Marques, S & Domegan, C (2011) 'Relationship Marketing & Implications for Social Marketing' In: Handbook of Social Marketing. UK: Sage. [Details]
(2004) 'Consumer Attitudes towards GM Food in Ireland and the USA'
Wolf McGarry, J, McDonnell, J, Yount, H (2004) 'Consumer Attitudes towards GM Food in Ireland and the USA' In: Consumer Acceptance of Genetically Modified Foods. CAB International, USA: [Details]
(2002) 'A Comparison of Consumer Attitudes towards Genetically Modified Food in Europe and the United States: A Case Study over Time'
McGarry W and Domegan, C (2002) 'A Comparison of Consumer Attitudes towards Genetically Modified Food in Europe and the United States: A Case Study over Time' In: Marketing Development for Genetically Modified Food. USA: CABI Publishing. [Details]

Conference Publications

  Year Publication
(2021) 46th Annual Macromarketing Conference
Brychkov, D., Domegan, C. and McHugh, P. (2021) Coming and Going in Loops: Grasping More System Complexity for Social Marketing 46th Annual Macromarketing Conference Online, [Details]
(2021) 1st Global Conference of the Macromarketing Society
Flaherty, T. and Domegan, C. (2021) Social Marketing: The Role of Facebook as a Social Mechanism for Transformative Behaviour Change 1st Global Conference of the Macromarketing Society [Details]
(2022) World Social Marketing Conference
Domegan, C. and Flaherty, T. (2022) Going Round in Circles: Exchange Paradox in Social Marketing World Social Marketing Conference [Details]
(2022) World Social Marketing Conference
Domegan, C. and Flaherty, T. (2022) Social Marketing, in the Business of Behaviour Change, is Changing its Own Behaviour World Social Marketing Conference [Details]
(2022) 2nd Global Conference of the Macromarketing Society
Flaherty, T. and Domegan, C. (2022) Social Marketing: The Role of Facebook as a Technology for Social Mechanisms and Transformative Behaviour Change 2nd Global Conference of the Macromarketing Society [Details]
(2022) European Social Marketing Conference
Domegan, C. and Flaherty, T. (2022) Going Round in Circles: Causal Loop Diagrams Highlight Exchange Inefficiencies for Social Marketing European Social Marketing Conference [Details]
(2021) 5th European Social Marketing conference
Christine Domegan (2021) Keynote Pandemic, Climate Change and War - the next normal of social marketing 5th European Social Marketing conference [Details]
(2021) 5th European Social Marketing conference
Christine Domegan and TIna Flaherty (2021) Going Round in Circles: Causal Loop Diagrams highlight Exchange Inefficiences in Social Marketing 5th European Social Marketing conference Greece, , 22-JUN-22 - 25-JUN-22 [Details]
(2021) 46th Macromarketing Conference
Brychkov, C. Domegan & P. McHugh (2021) Coming and Going in Loops: Grasping More System Complexity for Social Marketing 46th Macromarketing Conference [Details]
(2021) 46th Macromarketing Conference
T. Flaherty & C. Domegan . (2021) Social Marketing: The role of Facebook as a social mechanism for transformative behaviour change 46th Macromarketing Conference [Details]
(2021) 46th Macromarketing conference
F. Watson, S. Beninger, C. Domegan, A. Reppel, S. Shapiro & J. Stanton (2021) An Expanded Voice Macro-Sustainability Approach to Teaching Principles of Marketing 46th Macromarketing conference [Details]
(2014) AHEAD Conference
Casey, B., Domegan, C., McCormack, E., Smith, M., Dolan, P. (2014) Going to College at NUI Galway: Strengthening Citizenship through Inclusion in Higher Education¿ AHEAD Conference Dublin, [Details]
(2014) The 39th Annual Macromarketing Conference
Domegan, C. and Shapiro, S. (2014) Macromarketing & Social Marketing: From Tunes to Symphonies . In: Alan Bradshaw, Mikko Laamanan and Alex Reppel eds. The 39th Annual Macromarketing Conference , pp.713-717 [Details]
(2014) Irish College of General Practitioners Research and Audit Conference
Duane, S., Callan, A., Galvin, S., Domegan, C., Vellinga, A. (2014) ¿The SIMPle study: Using Formative Research to Design Complex Interventions¿ Irish College of General Practitioners Research and Audit Conference Kilkenny, Ireland, [Details]
(2019) Annual Whitaker Institute Research Day, National University of Ireland, Galway, Ireland
Flaherty, T., Domegan, C. and McGloin, A. (2019) Social Marketing and Social Change: The Role of Social Mechanisms in a Facebook Context Annual Whitaker Institute Research Day, National University of Ireland, Galway, Ireland [Details]
(2019) 44th Annual Conference of Macromarketing Society
Domegan, C., Flaherty, T., Duane, S., Brychkov, D. and Anand, M. (2019) Systems Social Marketing and Macro-Social Marketing: A Systematic Review and Methodological Critique of the Literature and Interventions 44th Annual Conference of Macromarketing Society [Details]
(2019) World Social Marketing Conference, Edinburgh, Scotland
Flaherty, T., Domegan, C., Duane, S., Brychkov, D. and Anand, M. (2019) Systems Social Marketing and Macro-Social Marketing: A Systematic Review and Methodological Critique of the Literature and Interventions World Social Marketing Conference, Edinburgh, Scotland [Details]
(2020) 6th World One Health Congress
Farrell, M., Duane, S., Cormican, M., Domegan, C., O’Connor, L., Britton, E., McNamara, Á., Kiernan, R., Harkin, K., O’Donovan, D., Leonard, A., Gaze, W., Burke, L., Morris, D (2020) PIER: Public health Impact of Exposure to antibiotic Resistance in recreational water 6th World One Health Congress [Details]
(2020) Environ
Farrell, M., Duane, S., Cormican, M., Domegan, C., O’Connor, L., Britton, E., McNamara, Á., Kiernan, R., Harkin, K., O’Donovan, D., Leonard, A., Gaze, W., Burke, L., Morris, D (2020) What lurks beneath the PIER – are recreational water users at risk from superbugs? Environ [Details]
(2018) The 43rd Annual Macromarketing Conference, Leipzig, Germany
Domegan, C., Brychkov, D., McHugh, P., McNamara, Á., Harkin, K., Fitzgerald, C. and O’Donovan, D. (2018) Supporting WHO Global Action Plan for Seasonal Influenza Vaccinations: The Development of a Social Marketing Systems Methodology The 43rd Annual Macromarketing Conference, Leipzig, Germany [Details]
(2018) European Ocean Observing System (EOOS) Conference, Brussels, Belgium
Delany, J., Garcia-Soto, C., van der Meeren, G. I., Busch, J. A., Domegan, C., Dubsky, K., Fauville, G., Gorsky, G., vonJuterzenka, K., Malfatti, F., Mannaerts, G., McHugh, P., Monestiez, P., Seys, J., Węsławski, J.M. & Zielinski, O. (2018) Advancing Citizen Science for Coastal and Ocean Research European Ocean Observing System (EOOS) Conference, Brussels, Belgium [Details]
(2018) European Social Marketing Conference, Antwerp, Belgium
Domegan, C., Brychkov, D., McHugh, P., McNamara, Á., Harkin, K., Fitzgerald, C. and O’Donovan, D. (2018) Supporting WHO Global Action Plan for Seasonal Influenza Vaccinations: The Development of a Social Marketing Systems Methodology European Social Marketing Conference, Antwerp, Belgium [Details]
(2018) The 43rd Annual Macromarketing Conference, Leipzig, Germany
Domegan, C., McHugh, P., Devaney, M., Hogan, M. and Broome, B. (2018) What role does Complexity play in Social Marketing? An EU SDG 14 Sustainable Oceans and Seas study The 43rd Annual Macromarketing Conference, Leipzig, Germany [Details]
(2018) European Social Marketing Conference, Antwerp, Belgium
McHugh, P. and Domegan, C. (2018) Facilitating Conversations with Policy Makers European Social Marketing Conference, Antwerp, Belgium [Details]
(2018) European Social Marketing Conference, Antwerp, Belgium
McHugh, P., Domegan, C., Kellett, P., Heymans, S., Vera, J., Parga, M., Fleming, L.E., Eatock, C. (2018) Do Stakeholders Really Matter? European Social Marketing Conference, Antwerp, Belgium [Details]
(2019) The 44th Annual Macromarketing Conference, Cleveland, USA
Domegan, C. and McHugh, P. (2019) Macromarketing Pedagogical Challenges and Concerns: Listen, Learn, Leverage The 44th Annual Macromarketing Conference, Cleveland, USA [Details]
(2019) World Social Marketing Conference, Edinburgh, UK
McHugh, P., Domegan, C., Kellett, P., Heymans, S., Vera, J., Parga, M., Fleming, L.E., Eatock, C. (2019) Do Stakeholders of Change Really Matter? World Social Marketing Conference, Edinburgh, UK [Details]
(2019) World Social Marketing Conference, Edinburgh, UK
Domegan, C., Brychkov, D., Flaherty, T., Anand, M., Duane, S., McHugh, P. and McGloin, A. (2019) Systems Social Marketing and Macro-Social Marketing; A Systematic Review and Methodological Critique of the Literature and Interventions World Social Marketing Conference, Edinburgh, UK [Details]
(2019) World Social Marketing Conference, Edinburgh, UK
Domegan, C., McHugh, P., Flaherty, T. and Duane, S. (2019) A Dynamic Stakeholders' Framework for a Social Marketing Setting World Social Marketing Conference, Edinburgh, UK [Details]
(2018) Europeam Social Marketing Conference
Domegan, C. Brychkov, D., McHugh, P., McNamara, A., Harkin, K,. Fitzgerald, C and O’ Donovan, D., (2018) “The Development of a Social Marketing Systems Methodology - Supporting WHO Global Action Plan for Seasonal Influenza Vaccinations” Europeam Social Marketing Conference [Details]
(2019) World Social Marketing conference
59. Domegan, C., Flaherty, T, Brychkov, D. Anand, M., Duane, S. (2019) “A Systematic Literature Review of Macro-Social Marketing and Systems Social Marketing World Social Marketing conference [Details]
(2019) 44th Macromarketing conference
Layton, R., Domegan, C., Shapiro, S., (2019) Provisioning Systems 44th Macromarketing conference [Details]
(2013) UK Society for Behavioural Medicine
Duane S, Callan A, Galvin S, Cormican M, Bennett K, Domegan C, Murphy AW, Vellinga A (2013) The SIMPle study: Supporting the Inprovement and Management of Prescribing for UTIs UK Society for Behavioural Medicine [Details]
(2014) Society of Academic Primary Care
Vellinga A, Galvin S, Duane S, Callan A, Cormican M, Bennett K, Domegan C, Murphy AW. (2014) A randomised trial to improve antimicrobial prescribing for the general practice management of uncomplicated urinary tract infection using novel e-health data collection Society of Academic Primary Care SAPC 2014, Nottingham, [Details]
(2014) European Congress of Clinical Microbiology and Infectious Diseases
Vellinga A, Galvin S, Duane S, Callan A, Cormican M, Bennett K, Domegan C, Murphy AW (2014) The SIMPle study: Supporting the Improvement and Management of Prescribing for UTIs European Congress of Clinical Microbiology and Infectious Diseases ECCMID 2014, Barcelona, Spain, [Details]
(2015) North American Primary Care Research Group
Vellinga A, Duane S, Callan A, Galvin S, Cormican M, Bennett K, Domegan C, Murphy AW (2015) A randomised trial to improve antimicrobial prescribing for the general practice management of uncomplicated urinary tract infection using novel e-health data collection North American Primary Care Research Group NAPCRG, New York 2014, [Details]
(2016) 49th Academy of Marketing Conference, Northumbria University, Newcastle, England, 4-7 of July 2016
Kenney, A., Torres, A.M., Domegan, C. (2016) Organ Donation Social Marketing Interventions: An Examination of NUIG Students’ Attitudinal and Behavioural Responses 49th Academy of Marketing Conference, Northumbria University, Newcastle, England, 4-7 of July 2016 [Details]
(2016) European Social Marketing Conference, Espoo, Finland
McHugh, P. and Domegan, C. (2016) Manifesting a Blue Society: Reflections and Learnings from a Participatory Impact Analysis European Social Marketing Conference, Espoo, Finland [Details]
(2016) European Geosciences Union (EGU) General Assembly 2017, Vienna, Austria
Papathanassiou, M., McHugh, P., Domegan, C. Gotensparre, S., Fauville, G. and Parr, J. (2016) Barriers to Teaching Ocean Science in Greek Schools European Geosciences Union (EGU) General Assembly 2017, Vienna, Austria [Details]
(2013) European General Practice network for Infectious diseases and antibiotic use
Vellinga A, Duane S, Callan A, Galvin S, Cormican M, Bennett K, Domegan C, Murphy AW (2013) Improving antimicrobial prescribing practices for urinary tract infections in primary care in the west of Ireland - a multidisciplinary approach European General Practice network for Infectious diseases and antibiotic use [Details]
(2017) Engaging Children in Science Education; InEdu – Innovate, Educate, Awake Conference. Galway, Ireland
McCauley, V., Davison, K., McHugh, P. and Domegan, C. (2017) Marine Science – Bringing the Ocean into the Classroom Engaging Children in Science Education; InEdu – Innovate, Educate, Awake Conference. Galway, Ireland [Details]
(2017) The 42nd Annual Macromarketing Conference, Queenstown, New Zealand
McHugh, P. and Domegan, C. (2017) Stakeholder Engagement in Challenging Times The 42nd Annual Macromarketing Conference, Queenstown, New Zealand [Details]
(2017) European Marine Science Educators Association (EMSEA) Conference, Valetta, Malta
Tojeiro, A., Chicote, C.A., Gazo, M., McHugh, P. and Domegan, C. (2017) Message in a Bottle: A Participatory Case of Social Innovation in Action European Marine Science Educators Association (EMSEA) Conference, Valetta, Malta [Details]
(2015) World Social Marketing Conference
Layton, R. and Domegan, C. (2015) “Social Marketing:Towards a Coherent theory of Change” World Social Marketing Conference [Details]
(2015) World Social Marketing Conference
Duane, S., Domegan, C. McHugh, P., Devaney, M, Duane, S., Hogan, M., Broome, B., Joyce, J., Daly, O., and Murphy, D. (2015) “Advancing Theory and Research in Social Marketing: Interactive Management for Complex Problem Thinking” World Social Marketing Conference [Details]
(2016) ERSI Beyond Behaviour Change
Domegan, C. and Layton R. (2016) Disruptive Social Marketing, managing complexity for better Civil Engagement” . In: Spotwoods, F eds. ERSI Beyond Behaviour Change [Details]
(2014) Social Marketing and Socially Responsible Management: Broadening the Scope; ISM-Open University Conference
Domegan, C; McHugh, P; Devaney, M; Duane, S; Joyce, J; Daly, O. and Murphy, D. (2014) Moving Ahead Together: A Collaborative Design for Social Change Social Marketing and Socially Responsible Management: Broadening the Scope; ISM-Open University Conference Milton Keynes, UK, [Details]
(2012) Delve Deeper; International Social Marketing Conference
McHugh, P. and Domegan, C. (2012) From Mechanistic Structures to Holistic Systems: How Social Marketing Captures the Bigger Picture through System Indicators Delve Deeper; International Social Marketing Conference Brisbane, Queensland, Australia, [Details]
(2012) Social Marketing and Socially Responsible Management: Taking Responsibility; ISM-Open University Conference
McHugh, P. and Domegan, C. (2012) From Mechanistic Snapshots to Holistic Portraits: Capturing the Bigger Picture through Social Marketing Indicators Social Marketing and Socially Responsible Management: Taking Responsibility; ISM-Open University Conference Milton Keynes, UK, [Details]
(2012) Delve Deeper; International Social Marketing Conference
McHugh, P. and Domegan, C. (2012) The Stone versus The Bird: Social Marketing’s Role in Co-Creating Science Policy Delve Deeper; International Social Marketing Conference Brisbane, Queensland, Australia, [Details]
(2010) Regulation and Best Practices in Public and Nonprofit Marketing; 9th International Congress of the International Association on Public and Nonprofit Marketing
McHugh, P. and Domegan, C. (2010) Systematic Reviews: Their Emerging Role in the Co-Creation of Social Marketing Value Regulation and Best Practices in Public and Nonprofit Marketing; 9th International Congress of the International Association on Public and Nonprofit Marketing Bucharest, Romania, [Details]
(2009) Social Science Research and Policy Making: Bridging the Divide; Irish Social Science Platform Annual Conference
McHugh, P. and Domegan, C. (2009) Systematic Reviews: Their Emerging Role in Connecting Theory and Policy Social Science Research and Policy Making: Bridging the Divide; Irish Social Science Platform Annual Conference National University of Ireland Galway, Ireland, [Details]
(2010) The Social Sciences in an Age of Uncertainty: Knowledge, Innovation, Society and Space; Irish Social Sciences Platform Annual Conference
McHugh, P. and Domegan, C. (2010) From Authoritive to Collaborative Knowledge Co-Creation: Progressing from Science ‘and’ Society to Science ‘in’ Society The Social Sciences in an Age of Uncertainty: Knowledge, Innovation, Society and Space; Irish Social Sciences Platform Annual Conference University of Limerick, Limerick, Ireland, [Details]
(2010) Social Marketing and Socially Responsible Management: Changing Times, New Challenges; ISM-Open University Conference
McHugh, P. and Domegan, C. (2010) From Authoritive Governance to Collaborative Empowerment: A Social Marketing Approach to the Co-Creation of Science Policy Social Marketing and Socially Responsible Management: Changing Times, New Challenges; ISM-Open University Conference Milton Keynes, UK, [Details]
(2012) Social Marketing and Socially Responsible Management: Taking Responsibility
Domegan, C. and Hastings, G., (2012) A Social Marketing Value Co-creation Model . In: ISM-OU eds. Social Marketing and Socially Responsible Management: Taking Responsibility [Details]
(2010) 2nd Annual Social Marketing Conference
Davison, K; McCauley, V; Domegan, C (2010) A social marketing approach to managing science communication and outreach 2nd Annual Social Marketing Conference NUI Galway, [Details]
(2008) 'After the Celtic Tiger': Irish Social Science Platform Conference
Domegan C; Davison, K (2008) Assessing and evaluating science communication and outreach activities in Ireland through social marketing: Supporting the knowledge economy through innovative and interdisciplinary approaches 'After the Celtic Tiger': Irish Social Science Platform Conference , 11-SEP-12 - 12-SEP-08 [Details]
(2008) World Social Marketing Conference
Domegan, C; Davison, K. (2008) Applying contemporary social marketing to science communication and outreach: Meeting the challenges of a knowledge economy World Social Marketing Conference Brighton, UK, [Details]

Published Reports

  Year Publication
(2020) HSE Active Play for under 3 years old: A systems study.
Domegan, C., Flaherty, T., Duane, S. and Anand, M. (2020) HSE Active Play for under 3 years old: A systems study. Whitaker Institute, NUI Galway, Ireland, NUI Galway. [Details]
(2022) D.11 A Concept Proposal for the People's Discovery Attraction.
Domegan, C., Flaherty, T., O¿Mahony, F. and McKenna J. (2022) D.11 A Concept Proposal for the People's Discovery Attraction. EU LIFE Peatlands and People Project, Ireland. [Details]
(2022) D.28 A Comprehensive Stakeholder and Partnership Strategy including a Living Database, Protocols, Guiding Principles and Toolkit.
Domegan, C., Flaherty, T., O¿Mahony, F. and McKenna J. (2022) D.28 A Comprehensive Stakeholder and Partnership Strategy including a Living Database, Protocols, Guiding Principles and Toolkit. EU LIFE Peatlands and People Project, Ireland. [Details]
(2022) D.30 Stakeholder, Partnership and Stewardship Portfolio of Engagement and Outreach Support Materials.
Domegan, C., Flaherty, T., O¿Mahony, F. and McKenna J. (2022) D.30 Stakeholder, Partnership and Stewardship Portfolio of Engagement and Outreach Support Materials. EU LIFE Peatlands and People Project, Ireland. [Details]
(2021) Tourism and Desk Research Report; EU LIFE IP Peatlands & People project.
C. Domegan, T. Flatherty & F. O Mahony (2021) Tourism and Desk Research Report; EU LIFE IP Peatlands & People project. Whitaker Institute, Galway, Ireland. [Details]
(2020) Covid-19 and Sheer Wellbeing 2020 Access to and Use of Blue/Green Spaces in Ireland during a Pandemic.
Gesche Kindermann, Christine Domegan, Sinead Duane and the SHEER team (2020) Covid-19 and Sheer Wellbeing 2020 Access to and Use of Blue/Green Spaces in Ireland during a Pandemic. EPA, Dublin. [Details]
(2020) A Briefing Report for Healthy Ireland. Focus group findings in relation to Covid-19 and Third level students in Galway.
C. Domegan (2020) A Briefing Report for Healthy Ireland. Focus group findings in relation to Covid-19 and Third level students in Galway. Whitaker Institute, NUI Galway, Ireland. [Details]
(2020) Physical Activity/Active Play for 0-3 year olds in Galway City: Formative Research Findings.
Domegan, C., Flaherty, T. and Anand, M. (2020) Physical Activity/Active Play for 0-3 year olds in Galway City: Formative Research Findings. NUI Galway, Whitaker Institute. [Details]
(2021) Active Play for 0-3 year olds in Galway City: A Summary Report and Strategy Toolkit.
Domegan, C. and Flaherty, T. (2021) Active Play for 0-3 year olds in Galway City: A Summary Report and Strategy Toolkit. NUI Galway, Whitaker Institute. [Details]
(2020) Nature and Environment to Attain and Restore Health (NEAR Health).
Carlin, C., Kindermann, G., Britton, E., Cormican, M., Domegan, C., Gormally, M. and O’Donovan, D. (2020) Nature and Environment to Attain and Restore Health (NEAR Health). Environmental Protection Agency, Johnstown Castle, Co. Wexford, Ireland. [Details]
(2020) A Toolkit for Improving Hand Hygiene Compliance in Intensive Care.
Lambe, K., Lydon, S., Byrne, M., McSharry, J., Squires, J., Power, M., Domegan, C., O’Connor, P. (2020) A Toolkit for Improving Hand Hygiene Compliance in Intensive Care. NUI Galway, Galway. [ARAN Link] [Details]
(2020) Our Environment, Our Health, Our Wellbeing: Access to Blue/Green Spaces and Water Quality in Ireland,”.
Domegan, C., Kindermann, G., Niall Ó Brolcháin, N., Britton, E. and Carlin, C , Edobor Osagie, E., O’Loughlin, M., Cormican, M., Donovan, F., Mulcahy,M., Sice, A., Yanta, C., and O’Donovan, D. (2020) Our Environment, Our Health, Our Wellbeing: Access to Blue/Green Spaces and Water Quality in Ireland,”. EPA, Dublin, Ireland. [Details]
(2014) Waves of Change: Collective Design for a Sustainable Marine Ecosystem – EU Report D2.4.
Domegan, C., Devaney, M., McHugh, P., Hogan, M. J., & Broome, B. (2014) Waves of Change: Collective Design for a Sustainable Marine Ecosystem – EU Report D2.4. Global Analysis of the SFS Consultation Process from a Social Sciences Perspective, Brussels. [Details]
(2017) Healthcare Worker Flu Vaccination Research Study, Summary Report, Whitaker Institute, NUI Galway, Ireland.
Domegan, C., McHugh, P., Harkin, K., McNamara, Á., O’Donovan, D. Brychkov, D. and Fitzgerald, C. (2017) Healthcare Worker Flu Vaccination Research Study, Summary Report, Whitaker Institute, NUI Galway, Ireland. . [Details]
(2017) Advancing Citizen Science for Coastal and Ocean Research. French, V., Kellett, P., Delany, J., McDonough, N. [Eds.] Position Paper 23 of the European Marine Board, Ostend, Belgium. 112pp.
Garcia-Soto, C., van der Meeren, G. I., Busch, J. A., Delany, J., Domegan, C., Dubsky, K., Fauville, G., Gorsky, G., vonJuterzenka, K., Malfatti, F., Mannaerts, G., McHugh, P., Monestiez, P., Seys, J., Węsławski, J.M. & Zielinski, O. (2017) Advancing Citizen Science for Coastal and Ocean Research. French, V., Kellett, P., Delany, J., McDonough, N. [Eds.] Position Paper 23 of the European Marine Board, Ostend, Belgium. 112pp. European Marine Board, Belgium. [Details]
(2018) Co-Creating a Sea Change Together: Key Findings and Reflections from the Social Innovation Assessments 2016-2017, EU Sea Change Project, Whitaker Institute, NUI Galway, Ireland.
McHugh, P. and Domegan, C. (2018) Co-Creating a Sea Change Together: Key Findings and Reflections from the Social Innovation Assessments 2016-2017, EU Sea Change Project, Whitaker Institute, NUI Galway, Ireland. Zenodo, Switzerland. [DOI] [Details]
(2017) Advancing Citizen Science for Seas and Ocean Research.
Garcia-Soto, C., van der Meeren, G. I., Busch, J. A., Delany, J., Domegan, C., Dubsky, K., Fauville, G., Gorsky, G., von Juterzenka, K., Malfatti, F., Mannaerts, G., McHugh, P., Monestiez, P., Seys, J., Węsławski, J.M. & Zielinski, O. (2017) Advancing Citizen Science for Seas and Ocean Research. Advancing Citizen Science for Seas and Ocean Research. McDonough, N., French, V., Kellett, P. [Eds.], Ostend, Belgium. [Details]
(2011) A literature review on health information seeking behaviour on the web: a health consumer and health professional perspective.
Higgins, O; Sixsmith, J; Barry MM; Domegan, C (2011) A literature review on health information seeking behaviour on the web: a health consumer and health professional perspective. ECDC, Stockholm, Sweden. [DOI] [ARAN Link] [Details]

Edited Books

  Year Publication
(2022) The Routledge Companion to Marketing for Social Impact.
Krzysztof Kubacki, Lukas Parker, Christine Domegan and Linda Brennan (Ed.). (2022) The Routledge Companion to Marketing for Social Impact The Routledge Companion to Marketing for Social Impact. UK: Routledge. [Details]

Other Journals

  Year Publication
(2017) 'Broadening Scope of Social Marketing, Guest Editorial'
Domegan, C.and Harris, F. (2017) 'Broadening Scope of Social Marketing, Guest Editorial' Journal of Social Marketing, 7 (2) :1-5. [Details]

Conference Contributions

  Year Publication
(2022) Care Peat Interreg North West Europe,
Christine Domegan (2022) Restoring carbon storage capacity of peatlands. [Invited Oral Presentation], Care Peat Interreg North West Europe, NUI Galway , 28-APR-22 - 29-APR-22. [Details]
(2018) 25th Social Marketing conference,
Domegan, C. (2018) Stakeholder buy-in ¿ A Systems Roadmap. [Plenary Lecture], 25th Social Marketing conference, USF, Florida USA , 30-JUN-18 - 30-JUN-18. [Details]
(2014) Irish College of General Practitioners Research,
Duane, S., Callan, A., Galvin, S., Domegan, C., Vellinga, A. (2014) “The SIMPle study: Using Formative Research to Design Complex Interventions”,,. [National Refereed Conference Paper], Irish College of General Practitioners Research, Kilkenny, Ireland , 10-OCT-14 - 10-OCT-14. [Details]
(2015) 1st Clinical Trials Methodology Symposium, Health Research Board,
Domegan, C. and Duane, S. (2015) Designing and delivering clinical trials: Increasing success. [Invited Paper], 1st Clinical Trials Methodology Symposium, Health Research Board, Dublin Ireland , 25-SEP-15 - 25-SEP-15. [Details]
(2015) Trials Methodology Research Network (HRB-TMRN) Webinar Series,
Domegan, C.and Duane, S. (2015) “Designing and delivering clinical trials: Increasing success”. [Other], Trials Methodology Research Network (HRB-TMRN) Webinar Series, Galway Ireland , 07-DEC-15 - 07-DEC-15. [Details]
(2016) 15th International Congress IAPNM,,
Domegan, C. (2016) “Transforming Lives, A Rebel with a Cause”. [Keynote Address], 15th International Congress IAPNM,, Cork IT , 04-JUL-16 - 07-JUL-16. [Details]
(2016) European Social Marketing Conference,
Domegan, C.and Layton R. (2016) Disruptive Social Marketing, initiating and managing systems change”,. [Keynote Address], European Social Marketing Conference, Espoo, Finalnd , 22-SEP-16 - 24-SEP-16. [Details]
(2016) Dublin Biosphere Conference,,
Domegan, C. (2016) “Five Top Tips for Behavioural Change, Connecting People and Nature”,. [Invited Oral Presentation], Dublin Biosphere Conference,, UCD, Dublin , 26-OCT-16 - 26-OCT-16. [Details]
(2009) Changing Lives for Good: First Annual Social Marketing Conference,
Domegan, C; Cunningham, J. and McHugh, P. (2009) The Knowledge Society, Management 2.0 Models and Social Innovation. [Conference Paper], Changing Lives for Good: First Annual Social Marketing Conference, National University of Ireland Galway, Ireland , 15-MAY-09. [Details]
(2010) Making it Happen: Changing Behaviours and Changing Policy; 2nd Annual Social Marketing Conference,
McHugh, P. and Domegan, C. (2010) Systematic Reviews: Their Emerging Role in the Co-Creation of Strategic Social Marketing Value. [Conference Paper], Making it Happen: Changing Behaviours and Changing Policy; 2nd Annual Social Marketing Conference, National University of Ireland Galway, Ireland , 04-JUN-10. [Details]
(2011) Atlanta Conference on Science and Innovation Policy,
McHugh, P. and Domegan, C. (2011) From Closed Models of Authoritive Governance to Open Systems of Collaborative Engagement: Progressing Science Policy. [Conference Paper], Atlanta Conference on Science and Innovation Policy, Atlanta, Georgia, USA , 15-SEP-11. [Details]
(2013) Environment: From Ecosystem Functioning to Human Health’. Environ: The 23rd Irish Environmental Researcher’s Colloquium,
Devaney, M; Domegan, C; Hogan, M. and McHugh, P. (2013) Transformative Marine Stakeholders: Moving from a Marine, Fisheries and Coastal Management Centric View to a Societal Marine Ecosystem Perspective. [Conference Paper], Environment: From Ecosystem Functioning to Human Health’. Environ: The 23rd Irish Environmental Researcher’s Colloquium, National University of Ireland Galway, Ireland , 30-JAN-13. [Details]
(2013) People, Policy, Places and the Economy: Advancing Ireland through Research and Outreach; Irish Social Sciences Platform (ISSP) Conference,
Domegan, C. and McHugh, P. (2013) From Reductionism to Holism: How Social Marketing Captures the Bigger Picture through Collaborative System Indicators. [Conference Paper], People, Policy, Places and the Economy: Advancing Ireland through Research and Outreach; Irish Social Sciences Platform (ISSP) Conference, National University of Ireland Galway, Ireland , 19-SEP-13. [Details]
(2014) Atlantic Power Cluster Conference,
McHugh, P; Domegan, C; Devaney, M; Hogan, M. and Broome, B. (2014) Sea for Society: Developing a Collaborative Tool for Social Acceptance. [Conference Paper], Atlantic Power Cluster Conference, Santander, Spain , 02-JUL-14. [Details]
(2014) SEMRU - The 5th Annual Beaufort Marine Socio-Economic Workshop,
Domegan, C. and McHugh, P. (2014) Marine Stakeholder Management: A Collaborative Design for Moving Ahead Together. [Conference Paper], SEMRU - The 5th Annual Beaufort Marine Socio-Economic Workshop, Galway, Ireland , 21-OCT-14. [Details]
(2010) Science, Engineering Communications and Outreach 5th Annual National Conference,
Davison, K; Domegan, C; McCauley, V (2010) Conference Co-Organiser. [Conference Organising Committee Member], Science, Engineering Communications and Outreach 5th Annual National Conference, Armagh Planetarium, Armagh, Northern Ireland , 20-MAY-10 - 20-MAY-10. [Details]
(2008) Science, Engineering Communications and Outreach 3rd Annual National Conference,
Davison, K; Domegan, C; McCauley, V (2008) Conference Co-Organiser. [Conference Organising Committee Member], Science, Engineering Communications and Outreach 3rd Annual National Conference, Engineers Ireland, Dublin , 22-MAY-08 - 22-MAY-08. [Details]
(2007) Public Engagement with Science and the Innovation Society 2nd National Conference,
Davison, K; Domegan, C; McCauley, V (2007) Conference Co-Organiser. [Conference Organising Committee Member], Public Engagement with Science and the Innovation Society 2nd National Conference, NUI Galway , 24-MAY-07 - 23-MAY-07. [Details]
(2006) Public Engagement with Science and the Innovation Society 1St National Conference,
Domegan, C; Davison, K; McCauley, V; Kane, A (2006) Conference Co-Organiser. [Conference Organising Committee Member], Public Engagement with Science and the Innovation Society 1St National Conference, NUI Galway , 25-MAY-06 - 25-MAY-06. [Details]

Conference Paper

  Year Publication
(2016) Collective Intelligence: An Innovative Research Approach to Promoting Ocean Literacies in Ireland. Whitaker Ideas Forum Seminar Series. 5th May 2016.
Domegan, C., McHugh, P., McCauley, V, and Davison. K. (2016) Collective Intelligence: An Innovative Research Approach to Promoting Ocean Literacies in Ireland. Whitaker Ideas Forum Seminar Series. 5th May 2016. Conference Paper [Details]
(2017) Marine Science – Bringing the Ocean into the Classroom. Engaging in Science Education. InEdu – Innovate, Educate, Awake Conference. NUI Galway, Ireland. 25th April 2017.
McCauley, V., Davison, K., Domegan, C and P. McHugh. (2017) Marine Science – Bringing the Ocean into the Classroom. Engaging in Science Education. InEdu – Innovate, Educate, Awake Conference. NUI Galway, Ireland. 25th April 2017. Conference Paper [Details]
(2017) Sea Change: STEM Education contribution. Teaching and Teacher Education in STEM Education Seminar. University of Limerick, Ireland. 26th May 2017.
McCauley, V., McHugh, P., Davison, K. and Domegan, C. (2017) Sea Change: STEM Education contribution. Teaching and Teacher Education in STEM Education Seminar. University of Limerick, Ireland. 26th May 2017. Conference Paper [Details]
(2016) Innovative Approaches to Researching, Promoting and Teaching Ocean Literacies in Ireland and Europe.
McCauley, V., Davison, K., McHugh, P and Domegan, C. (2016) Innovative Approaches to Researching, Promoting and Teaching Ocean Literacies in Ireland and Europe. Conference Paper [Details]
(2011) Get Your Life in Gear-Truck driver workplace program. 2nd World Non-profit & Social Marketing Conference.
Domegan, C (2011) Get Your Life in Gear-Truck driver workplace program. 2nd World Non-profit & Social Marketing Conference. Dublin: Conference Paper [Details]
(2011) Social Marketing and Social Change. 2nd World Non-profit & Social Marketing Conference.
Domegan, C (2011) Social Marketing and Social Change. 2nd World Non-profit & Social Marketing Conference. Dublin: Conference Paper [Details]
(2010) A Collaborative Postgraduate Experience Integrating Theory & Practice through Service Learning PhD Work. Inaugural Service Learning Conference.
Horan, J, Kenny, A (2010) A Collaborative Postgraduate Experience Integrating Theory & Practice through Service Learning PhD Work. Inaugural Service Learning Conference. NUI Galway: Conference Paper [Details]
(2010) A Social Marketing Approach to Managing Science Communication and Outreach.
Davison, K, McCauley, V, and Domegan C. (2010) A Social Marketing Approach to Managing Science Communication and Outreach. NUI Galway, Galway: Conference: 2nd Annual Social Marketing Conference Conference Paper [Details]
(2010) Assimilating Social Marketing with Service Dominant Logic. Grand Challenge in Service Week, FMM 2010 Forum on Markets and Markeitng.
Domegan, C. (2010) Assimilating Social Marketing with Service Dominant Logic. Grand Challenge in Service Week, FMM 2010 Forum on Markets and Markeitng. Conference Paper [Details]
(2010) On Social Mrketing, Social Change. Social Marketing & Socially Responsible Management Conference ISM.
Hastings G (2010) On Social Mrketing, Social Change. Social Marketing & Socially Responsible Management Conference ISM. Open University, Milton Keynes, UK: Conference Paper [Details]
(2010) Systematic Reviews: their emerging role in the co-creation of social marketing value. 9th International Congress of the International Association on Public and Nonprofit Marketing.
McHugh P (2010) Systematic Reviews: their emerging role in the co-creation of social marketing value. 9th International Congress of the International Association on Public and Nonprofit Marketing. Bucharest, Romania: Conference Paper [Details]
(2010) Get Your Life in Gear-Truck driver workplace program. 9th International Congress of the International Association on Public and Nonprofit Marketing.
Duane, S (2010) Get Your Life in Gear-Truck driver workplace program. 9th International Congress of the International Association on Public and Nonprofit Marketing. Bucharest, Romania: Conference Paper [Details]
(2010) From Autocratic Governance to Collaborative Empowerment: A Social Marketing Approach to the Co-Creation of Science Policy. Social Marketing & Socially Responsible Management Conference ISM.
McHugh P (2010) From Autocratic Governance to Collaborative Empowerment: A Social Marketing Approach to the Co-Creation of Science Policy. Social Marketing & Socially Responsible Management Conference ISM. Open University, Milton Keynes, UK: Conference Paper [Details]
(2010) Systematic Reviews: their emerging role in the co-creation of social marketing value. Irish Academy of Management.
McHugh P (2010) Systematic Reviews: their emerging role in the co-creation of social marketing value. Irish Academy of Management. Cork: Conference Paper [Details]
(2009) A New Role for Social Marketing: Engaging the Public with Science. 8th International Congress of the International Association on Public and Nonprofit Marketing.
Davison, K, McCauley, V (2009) A New Role for Social Marketing: Engaging the Public with Science. 8th International Congress of the International Association on Public and Nonprofit Marketing. Valencia Spain: Conference Paper [Details]
(2009) Systematic Reviews: their emerging role in connecting theory and policy. Irish Social Science Platform.
McHugh, P (2009) Systematic Reviews: their emerging role in connecting theory and policy. Irish Social Science Platform. Dublin: Conference Paper [Details]
(2009) For the greater good: how civic engagement in service learning makes for better students, better partnerships and better business education. Irish Academy of Management.
McIlrath, I, Mulligan, D (2009) For the greater good: how civic engagement in service learning makes for better students, better partnerships and better business education. Irish Academy of Management. Galway: Conference Paper [Details]
(2009) Balancing the Customer & Citizen: Service Learning & Social Marketing Education. First Annual Social Marketing Conference.
McIlrath, L (2009) Balancing the Customer & Citizen: Service Learning & Social Marketing Education. First Annual Social Marketing Conference. Galway: Conference Paper [Details]
(2009) For the Greater Good: Locating Civic Engagement within Service Learning and Social Marketing within Ireland. Campus Engage International Conference.
McIlrath, L (2009) For the Greater Good: Locating Civic Engagement within Service Learning and Social Marketing within Ireland. Campus Engage International Conference. Dublin: Conference Paper [Details]
(2008) Science in Society; The Irish Perspective. Evaluation Science in Society Second Annual Conference.
Davidson, K, McCauley, V (2008) Science in Society; The Irish Perspective. Evaluation Science in Society Second Annual Conference. Dublin: Conference Paper [Details]
(2008) Contemporary Social Marketing and the Barriers & Obstacles for Science Communication and Outreach in a Knowledge-based Society. Irish Academy of Management Conference.
Davison, K (2008) Contemporary Social Marketing and the Barriers & Obstacles for Science Communication and Outreach in a Knowledge-based Society. Irish Academy of Management Conference. DCU, Dublin: Conference Paper [Details]
(2008) Contemporary Social Marketing and the Challenges Science Communication and Outreach in a Knowledge-based Society. World Social Marketing Conference.
Davison, K (2008) Contemporary Social Marketing and the Challenges Science Communication and Outreach in a Knowledge-based Society. World Social Marketing Conference. Brighton, UK: Conference Paper [Details]
(2007) New Product Development: A Comparison of Models Used by Food Companies in the BMW Region. Academy of Irish Management.
Nielsen, R (2007) New Product Development: A Comparison of Models Used by Food Companies in the BMW Region. Academy of Irish Management. Belfast: Conference Paper [Details]
(2007) Building Effective Science Outreach Strategies North and South.
Davison, K, McCauley, V. Domegan, C and McClune, B. (2007) Building Effective Science Outreach Strategies North and South. Malahide, Dublin, Ireland: Conference: The Standing Conference on Teacher Education North and South (SCoTENS) Conference Paper [Details]
(2007) Social Marketing: Implications for Contemporary Marketing Practices Classification Scheme. Relationship Marketing Summit.
Domegan, C (2007) Social Marketing: Implications for Contemporary Marketing Practices Classification Scheme. Relationship Marketing Summit. Buenos Aires, Argentina: Conference Paper [Details]
(2006) The Use of Social Marketing in Evaluating Science Outreach Programmes. Academy of Irish Management Conference.
Corry, A (2006) The Use of Social Marketing in Evaluating Science Outreach Programmes. Academy of Irish Management Conference. Cork: Conference Paper [Details]
(2000) Mapping Contemporary Marketing Development and the Use of IT; Lessons from the Irish Experience. British Academy, AMA Conference.
Doyle, D (2000) Mapping Contemporary Marketing Development and the Use of IT; Lessons from the Irish Experience. British Academy, AMA Conference. Conference Paper [Details]
(2000) A comparision of consumer attitudes towards genetically modified food in Europe and United States: A case study over time. 4th International Conference on the Economics of Agricultural Biotechnology.
McGarry, M (2000) A comparision of consumer attitudes towards genetically modified food in Europe and United States: A case study over time. 4th International Conference on the Economics of Agricultural Biotechnology. Ravello, Italy: Conference Paper [Details]
(1998) Internet Marketing Strategies. Inaugural Conference, Irish Academy of Management.
Domegan, C (1998) Internet Marketing Strategies. Inaugural Conference, Irish Academy of Management. Galway: Conference Paper [Details]
(1997) Marketing practice in Ireland - A Closer look at our top 1, 000 SME's. Irish Marketing Teacher's Conference.
Domegan, C (1997) Marketing practice in Ireland - A Closer look at our top 1, 000 SME's. Irish Marketing Teacher's Conference. Dublin: Conference Paper [Details]
(1996) A Scalogram model for the adoption of IT in Customer Service. EMAC/ESOMAR Symposium, Research Methodologies for the New Marketing.
Domegan, C (1996) A Scalogram model for the adoption of IT in Customer Service. EMAC/ESOMAR Symposium, Research Methodologies for the New Marketing. Latimer, UK: Conference Paper [Details]
(1992) Customer Service & Information Technology in European Countries. British Academy of Management Conference.
Donaldson, B (1992) Customer Service & Information Technology in European Countries. British Academy of Management Conference. Bradford, UK: Conference Paper [Details]
(1992) Exploiting IT for Customer Service. Marketing Teachers Conference.
Donaldson, B (1992) Exploiting IT for Customer Service. Marketing Teachers Conference. Dublin: Conference Paper [Details]
(1991) Customer Service and Information Technology. Doctoral Colloquium, 20th European Marketing Academy Conference.
Domegan, C (1991) Customer Service and Information Technology. Doctoral Colloquium, 20th European Marketing Academy Conference. Dublin: Conference Paper [Details]

Editorial

  Year Publication
(2011) Co-authoring tomorrow: On how past marketing knowledge enlightens future marketing theory.
Domegan, C (2011) Co-authoring tomorrow: On how past marketing knowledge enlightens future marketing theory. THOUSAND OAKS: SAGE PUBLICATIONS INC Editorial [DOI] [Details]

Invited papers

  Year Publication
(2015) Social Marketing Interventions: Organ Donation, Seminar, Topics in Marketing, Hochschule Bochum University of Applied Sciences, Germany, December 2015.
Kenney, A., Torres, A.M., Domegan, C. (2015) Social Marketing Interventions: Organ Donation, Seminar, Topics in Marketing, Hochschule Bochum University of Applied Sciences, Germany, December 2015. Invited papers [Details]

Meeting

  Year Publication
(2013) Reconstructing Macromarketing Management: The Building Blocks.
Domegan, C,Shapiro, SJ (2013) Reconstructing Macromarketing Management: The Building Blocks. Meeting [Details]

Other Item

  Year Publication
(2011) Guest Editor for Special Issue on Social Marketing. Journal of Irish Management.
Domegan, C (2011) Guest Editor for Special Issue on Social Marketing. Journal of Irish Management. Other Item [Details]
(2009) Delivering Social Innovation through Upstream Inerventions. CISC Seminar.
Lee, N (2009) Delivering Social Innovation through Upstream Inerventions. CISC Seminar. Galway: Other Item [Details]
(2007) DSE and Science in Irish Society: Effective Investment and Management of Science Communication, Outreach and Public Engagement. Strategic positioning paper for DSE.
Domegan, C (2007) DSE and Science in Irish Society: Effective Investment and Management of Science Communication, Outreach and Public Engagement. Strategic positioning paper for DSE. Forfas, Dublin: Other Item [Details]
(2004) An evaluation study of interactive hands-on learning for disadvantages/marginalised children in the West of Ireland. Irish Youth Foundation.
Neilson, M (2004) An evaluation study of interactive hands-on learning for disadvantages/marginalised children in the West of Ireland. Irish Youth Foundation. Dublin: Other Item [Details]
(1999) Electronic Marketing. Marketing Institute of Ireland.
Doyle, D (1999) Electronic Marketing. Marketing Institute of Ireland. Other Item [Details]
(1996) What Marketing can do for Charities. Alzheimer's Society AGM.
Domegan, C (1996) What Marketing can do for Charities. Alzheimer's Society AGM. Dublin: Other Item [Details]
(1984) An Evaluation Study of AnCO's Open Learning Marketing Management Programme. Centre for International Studies.
Domegan, C (1984) An Evaluation Study of AnCO's Open Learning Marketing Management Programme. Centre for International Studies. UCD: Other Item [Details]

Policy Contribution

  Year Publication
(2020) Systemic Stakeholder Analysis for Policy Making’. Whitaker Institute Policy Brief Series, Policy Brief No.66, August 2020.
Domegan, C., McHugh, P., and Brychov, D. (2020) Systemic Stakeholder Analysis for Policy Making’. Whitaker Institute Policy Brief Series, Policy Brief No.66, August 2020. Policy Contribution [Details]
(2020) ‘Evaluate Development! Develop Evaluation!’, Whitaker Institute Policy Brief Series, Policy Brief No.72, October 2020.
McHugh, P. and Domegan, C. (2020) ‘Evaluate Development! Develop Evaluation!’, Whitaker Institute Policy Brief Series, Policy Brief No.72, October 2020. Policy Contribution [Details]
(2020) ‘Sustainable Development Goals (SDGs) – Protocols for Stakeholder Engagement’, Whitaker Institute Policy Brief Series, Policy Brief No.74, November 2020.
McHugh, P. and Domegan, C. (2020) ‘Sustainable Development Goals (SDGs) – Protocols for Stakeholder Engagement’, Whitaker Institute Policy Brief Series, Policy Brief No.74, November 2020. Policy Contribution [Details]
(2020) Citizen Priorities for Oceans and Human, Whitaker Institute Policy Brief Series, Policy Brief No.75, November 2020.
McHugh, P., Britton, E. and Domegan, C. (2020) Citizen Priorities for Oceans and Human, Whitaker Institute Policy Brief Series, Policy Brief No.75, November 2020. Policy Contribution [Details]
(2020) ‘Multi-Actor Stakeholder Priorities for Oceans and Human Health in Europe’, Whitaker Institute Policy Brief Series, Policy Brief No.76, November 2020.
Britton, E., McHugh, P. and Domegan, C. (2020) ‘Multi-Actor Stakeholder Priorities for Oceans and Human Health in Europe’, Whitaker Institute Policy Brief Series, Policy Brief No.76, November 2020. Policy Contribution [Details]
(2017) ) ‘Mobilising a European Sea Change in Teaching 12-19 Year Olds about the Ocean’, Whitaker Institute Policy Brief Series, Policy Brief No.28, November 2017.
McHugh, P. and Domegan, C. (2017) ) ‘Mobilising a European Sea Change in Teaching 12-19 Year Olds about the Ocean’, Whitaker Institute Policy Brief Series, Policy Brief No.28, November 2017. Policy Contribution [Details]
(2017) ‘Irish Ocean Conversations: Co-Creating an Ocean Literate Society’, Whitaker Institute Policy Brief Series, Policy Brief No.29, November 2017.
McHugh, P., Domegan, C., McCauley, V., and Davison, K. (2017) ‘Irish Ocean Conversations: Co-Creating an Ocean Literate Society’, Whitaker Institute Policy Brief Series, Policy Brief No.29, November 2017. Policy Contribution [Details]
(2017) ‘Mapping Policy Interfaces for Marine Litter’, Whitaker Institute Policy Brief Series, Policy Brief No.26, October 2017.
McHugh, P. and Domegan, C. (2017) ‘Mapping Policy Interfaces for Marine Litter’, Whitaker Institute Policy Brief Series, Policy Brief No.26, October 2017. Policy Contribution [Details]
(2018) ‘The Ultimate Immune Boost: Healthcare Worker Flu Vaccination’ Whitaker Institute Policy Brief Series, Policy Brief No.32, February 2018.
Domegan, C., McHugh, P., Harkin, K. and McNamara, A. (2018) ‘The Ultimate Immune Boost: Healthcare Worker Flu Vaccination’ Whitaker Institute Policy Brief Series, Policy Brief No.32, February 2018. Policy Contribution [Details]

Presentation

  Year Publication
(2022) The Wave and the Ocean.
Christine Domegan (2022) The Wave and the Ocean. Munster technological University, Cork: Presentation [Details]

Non Published Reports

  Year Publication
(2006) Mapping Science Outreach Activities in Ireland: Their Value and Signifance. Millennium Research Fund, Minor Projects Report.
Domegan, C (2006) Mapping Science Outreach Activities in Ireland: Their Value and Signifance. Millennium Research Fund, Minor Projects Report. NUI Galway: Non Published Reports [Details]
(2005) A Report on the Irish Health and Wellness Tourism Industry.
Neilson, M (2005) A Report on the Irish Health and Wellness Tourism Industry. GMIT, Galway: Non Published Reports [Details]
(1992) Customer Service & Information Technology. EC Comett Training Report, 3999/Ca, EC Office.
Domegan, C (1992) Customer Service & Information Technology. EC Comett Training Report, 3999/Ca, EC Office. Brussels: Non Published Reports [Details]

Seminar

  Year Publication
(2016) ‘Collective Intelligence: An Innovative Research Approach to Promoting Ocean Literacies in Ireland’. Whitaker Ideas Forum Seminar Series, Galway, Ireland, 5th May 2016.
Domegan, C., McHugh, P., McCauley, V., and Davison, K. (2016) ‘Collective Intelligence: An Innovative Research Approach to Promoting Ocean Literacies in Ireland’. Whitaker Ideas Forum Seminar Series, Galway, Ireland, 5th May 2016. Seminar [Details]
(2017) ‘Sea Change’. Teaching and Teacher Education in STEM Education Seminar, Limerick, Ireland, 26th May 2017.
McCauley, V., Davison, K., McHugh, P. and Domegan, C. (2017) ‘Sea Change’. Teaching and Teacher Education in STEM Education Seminar, Limerick, Ireland, 26th May 2017. Seminar [Details]
(2016) Collective Intelligence: An Innovative Research Approach to Promoting Ocean Literacies in Ireland. Representing the Social Innovation, Participation and Processes Cluster. Whitaker Ideas Forum Seminar Series. 5th May.
Domegan, C. McHugh, P., McCauley, V. and Davison, K. (2016) Collective Intelligence: An Innovative Research Approach to Promoting Ocean Literacies in Ireland. Representing the Social Innovation, Participation and Processes Cluster. Whitaker Ideas Forum Seminar Series. 5th May. Seminar [Details]

Technical Publication

  Year Publication
(2018) D3.2 - A Set of Citizen-Stakeholder Engagement Protocols” SHEER (EPA EEA HSE) Project, Whitaker Institute, NUI Galway, Ireland.
Domegan, C., McHugh, P., Kindermann, G., Britton, E. and Carlin, C. (2018) D3.2 - A Set of Citizen-Stakeholder Engagement Protocols” SHEER (EPA EEA HSE) Project, Whitaker Institute, NUI Galway, Ireland. Technical Publication [Details]
(2016) Ireland’s National Report on the Consultation Protocol – “Sea Change: Our Irish Ocean Conversations Report”. EU Sea Change Project, Whitaker Institute, NUI Galway, Ireland.
McHugh, P., Domegan, C., McCauley, V., Davison, K., Burke, N. and Dromgool-Regan, C. (2016) Ireland’s National Report on the Consultation Protocol – “Sea Change: Our Irish Ocean Conversations Report”. EU Sea Change Project, Whitaker Institute, NUI Galway, Ireland. Technical Publication [Details]
(2017) Developing innovative learning elements specifically communicating Seas and Oceans health: Interim Report. EU Sea Change Project. Whitaker Institute, NUI Galway, Ireland.
McCauley, V., Davison, K., McHugh, M., Domegan, C., Gotensparre, S., Zwartjes, L, Fauville, G. and Mäkitalo, Å. (2017) Developing innovative learning elements specifically communicating Seas and Oceans health: Interim Report. EU Sea Change Project. Whitaker Institute, NUI Galway, Ireland. Technical Publication [Details]
(2017) Developing innovative learning elements specifically communicating Seas and Oceans health: Interim Report. EU Sea Change Project. Whitaker Institute, NUI Galway, Ireland.
McCauley, V., Davison, K., McHugh, P., Domegan, C., Gotensparre, S., Zwartjes, L, Fauville, G. and Mäkitalo, Å. (2017) Developing innovative learning elements specifically communicating Seas and Oceans health: Interim Report. EU Sea Change Project. Whitaker Institute, NUI Galway, Ireland. Technical Publication [Details]
(2018) Case Study 4: Harmful Algal Bloom’s iBook. Goal 6: Create innovative learning resources relating to the links between the planet’s ocean and human health. EU Sea Change Conference. February 2018. Paris, France.
McCauley, V., Davison, K., McHugh, P., Domegan, C., Gotensparre, S., Zwartjes, L, Fauville, G. and Mäkitalo, Å. (2018) Case Study 4: Harmful Algal Bloom’s iBook. Goal 6: Create innovative learning resources relating to the links between the planet’s ocean and human health. EU Sea Change Conference. February 2018. Paris, France. Technical Publication [Details]
(2018) Innovative learning elements specifically communicating Seas and Oceans health: Technical Report [Task 3.3]. EU Sea Change Project. February 2018. Whitaker Institute, NUI Galway, Ireland.
McCauley, V., Davison, K., McHugh, P. and Domegan, C. (2018) Innovative learning elements specifically communicating Seas and Oceans health: Technical Report [Task 3.3]. EU Sea Change Project. February 2018. Whitaker Institute, NUI Galway, Ireland. Technical Publication [Details]
(2018) Success Measurement in relation to Innovative learning elements specifically communicating Seas and Oceans health: Technical Report [Task 3.7]. EU Sea Change Project. February 2018. Whitaker Institute, NUI Galway, Ireland.
McCauley, V., Davison, K., McHugh, P. and Domegan, C. (2018) Success Measurement in relation to Innovative learning elements specifically communicating Seas and Oceans health: Technical Report [Task 3.7]. EU Sea Change Project. February 2018. Whitaker Institute, NUI Galway, Ireland. Technical Publication [Details]
(2016) Sea Change Education Consultations Structural Map Scores, EU Sea Change Project, Whitaker Institute, NUI Galway, Ireland.
McHugh, P. and Domegan, C. (2016) Sea Change Education Consultations Structural Map Scores, EU Sea Change Project, Whitaker Institute, NUI Galway, Ireland. Technical Publication [Details]
(2016) Sea for Society Stakeholder Structural Analysis – Ireland, Whitaker Institute, NUI Galway, Ireland.
McHugh, P. and Domegan, C. (2016) Sea for Society Stakeholder Structural Analysis – Ireland, Whitaker Institute, NUI Galway, Ireland. Technical Publication [Details]
(2016) Ireland’s National Report on the Consultation Protocol – “Sea Change: Our Irish Ocean Conversations Report”. EU Sea Change Project, Whitaker Institute, NUI Galway, Ireland.
McHugh, P., Domegan, C., McCauley, V., Davison, K., Burke, N. and Dromgool-Regan, C. (2016) Ireland’s National Report on the Consultation Protocol – “Sea Change: Our Irish Ocean Conversations Report”. EU Sea Change Project, Whitaker Institute, NUI Galway, Ireland. Technical Publication [Details]
(2016) Sea for Society Stakeholder Structural Analysis – Leisure and Tourism, Whitaker Institute, NUI Galway, Ireland.
McHugh, P. and Domegan, C. (2016) Sea for Society Stakeholder Structural Analysis – Leisure and Tourism, Whitaker Institute, NUI Galway, Ireland. Technical Publication [Details]
(2016) Sea for Society Stakeholder Structural Analysis – Energy, Whitaker Institute, NUI Galway, Ireland.
McHugh, P. and Domegan, C. (2016) Sea for Society Stakeholder Structural Analysis – Energy, Whitaker Institute, NUI Galway, Ireland. Technical Publication [Details]
(2016) Sea for Society Stakeholder Structural Analysis – Human Health, Whitaker Institute, NUI Galway, Ireland.
McHugh, P. and Domegan, C. (2016) Sea for Society Stakeholder Structural Analysis – Human Health, Whitaker Institute, NUI Galway, Ireland. Technical Publication [Details]
(2016) MS20 - Review of Impact Success Year 1. EU Sea Change Project, Cefas, United Kingdom.
Buckley, P; McHugh, P. and Domegan, C. (2016) MS20 - Review of Impact Success Year 1. EU Sea Change Project, Cefas, United Kingdom. Technical Publication [Details]
(2015) D2.2a - A Set of Sea Change Guiding Principles and Protocols. EU Sea Change Project, Whitaker Institute, NUI Galway, Ireland.
McHugh, P; Domegan, C; Devaney, M. and Hastings, G. (2015) D2.2a - A Set of Sea Change Guiding Principles and Protocols. EU Sea Change Project, Whitaker Institute, NUI Galway, Ireland. Technical Publication [Details]
(2015) D2.2b - Sea Change Co-Creation Participation Protocol for Work Package 3 – Education & Lifelong Learning, EU Sea Change Project, Whitaker Institute, NUI Galway, Ireland.
McHugh, P; Domegan, C; Devaney, M; Broome, B. and Hogan, M. (2015) D2.2b - Sea Change Co-Creation Participation Protocol for Work Package 3 – Education & Lifelong Learning, EU Sea Change Project, Whitaker Institute, NUI Galway, Ireland. Technical Publication [Details]
(2015) D2.3 - Ocean Literacy Sea Change Guiding Principles Workshop, Whitaker Institute, NUI Galway, Ireland.
Domegan, C; McHugh, P. and Devaney, M. (2015) D2.3 - Ocean Literacy Sea Change Guiding Principles Workshop, Whitaker Institute, NUI Galway, Ireland. Technical Publication [Details]
(2015) D8.1- The Sea Change Collective Impact Assessment Framework. EU Sea Change Project, Cefas, United Kingdom.
Bayliss-Brown G.A; McHugh P; Buckley P. and Domegan C. (2015) D8.1- The Sea Change Collective Impact Assessment Framework. EU Sea Change Project, Cefas, United Kingdom. Technical Publication [Details]
(2015) Manifesting a Blue Society – D4.3 Analysis of Mobilisation Activities from a Social Sciences Perspective, Whitaker Institute, NUI Galway, Ireland.
McHugh, P. and Domegan, C. (2015) Manifesting a Blue Society – D4.3 Analysis of Mobilisation Activities from a Social Sciences Perspective, Whitaker Institute, NUI Galway, Ireland. Technical Publication [Details]
(2015) Manifesting a Blue Society – A Summary of D4.3, Whitaker Institute, NUI Galway, Ireland.
McHugh, P. and Domegan, C. (2015) Manifesting a Blue Society – A Summary of D4.3, Whitaker Institute, NUI Galway, Ireland. Technical Publication [Details]
(2016) Our Irish Ocean Conversation: Sea Change Irish Conversation Report, EU Sea Change Project, Whitaker Institute, NUI Galway, Ireland.
McHugh, P; Domegan, C; McCauley, V. and Davison, K. (2016) Our Irish Ocean Conversation: Sea Change Irish Conversation Report, EU Sea Change Project, Whitaker Institute, NUI Galway, Ireland. Technical Publication [Details]
(2016) Sea Change SIPPs Guide for Sea Change Third Parties in Work Package 4 – Where Society and Science Meet, EU Sea Change Project, Whitaker Institute, NUI Galway, Ireland.
McHugh, P; Domegan, C; Seys, J; Sterken, M. and Rehacek, T. (2016) Sea Change SIPPs Guide for Sea Change Third Parties in Work Package 4 – Where Society and Science Meet, EU Sea Change Project, Whitaker Institute, NUI Galway, Ireland. Technical Publication [Details]

Workshops

  Year Publication
(2015) Ocean Literacy Guiding Principles Workshop with the Sea Change Consortium, NUI Galway, 15th – 18th September 2015.
McHugh, P., Domegan, C. and Devaney, M. (2015) Ocean Literacy Guiding Principles Workshop with the Sea Change Consortium, NUI Galway, 15th – 18th September 2015. Workshops [Details]
(2016) Environmental Behavioural Change Training Workshop, Dublin, 3-4 March and 13 April, 2016.
McHugh, P. and Domegan, C. (2016) Environmental Behavioural Change Training Workshop, Dublin, 3-4 March and 13 April, 2016. Workshops [Details]
(2017) Social Marketing for Health Improvement, An Introductory HSE Workshop, NUI Galway, 2nd October 2017.
Domegan, C., McHugh, P. and Duane, S. (2017) Social Marketing for Health Improvement, An Introductory HSE Workshop, NUI Galway, 2nd October 2017. Workshops [Details]
(2018) ‘Stakeholder Engagement for Complex Societal Problems, 8th National Social Marketing Conference Training Workshop, Galway, Ireland, 25th May 2018.
Domegan, C. and McHugh, P. (2018) ‘Stakeholder Engagement for Complex Societal Problems, 8th National Social Marketing Conference Training Workshop, Galway, Ireland, 25th May 2018. Workshops [Details]
(2018) ‘Achieving Stakeholder Buy-In, ESMA European Social Marketing Conference Pre-Workshop, Antwerp, Belgium, 5th September 2018.
Domegan, C. and McHugh, P. (2018) ‘Achieving Stakeholder Buy-In, ESMA European Social Marketing Conference Pre-Workshop, Antwerp, Belgium, 5th September 2018. Workshops [Details]

Published Case Studies

  Year Publication
(2018) Case Study 4: Harmful Algal Bloom’s iBook. Goal 6: Create innovative learning resources relating to the links between the planet’s ocean and human health. EU Sea Change Project, Whitaker Institute, NUI Galway, Ireland.
McCauley, V., Davison, K., McHugh, P., Domegan, C., Gotensparre, S., Zwartjes, L, Fauville, G. and Mäkitalo, Å. (2018) Case Study 4: Harmful Algal Bloom’s iBook. Goal 6: Create innovative learning resources relating to the links between the planet’s ocean and human health. EU Sea Change Project, Whitaker Institute, NUI Galway, Ireland. Published Case Studies [Details]

Honours and Awards

  Year Title Awarding Body
1996 EJM Citation of Excellence European Journal of Marketing
1984 “An Evaluation Study of AnCO Open Learning Intervention for SMEs in Ireland.” AnCO

Professional Associations

  Association Function From / To
International Social Marketing Association (iSMA) Active Member 01-SEP-08 /
Marketing Institute of Ireland (MII) Member 01-SEP-89 /
European Social Marketing Assocation (ESMA) Founding member 01-SEP-04 /
Chartered Institute of Marketing, (Social Marketing) UK Member 01-JAN-98 /

Community Engagement

  Title Type From / To
Teaching (e.g. Service learning / comunity based learning) Service Learning 01-JAN-11 / 31-DEC-21

Recent Postgraduate Students

  Graduation Name Degree Primary Supervisor
2012 Sinead Duane PhD Y

Modules Taught

  Term/Year Module Title Module Code Subject / Desc
2023/2024 Social Marketing & Sustainability MK5118;
2021/2022 Marketing and Sustainability MK2104
2022/2023 Marketing Research MK3104