Overview

Attracting new customers, while retaining profitability and adapting to market conditions can be a challenge for businesses as they develop. This module will outline and prioritise key considerations and frameworks for businesses in relation to planning and developing their businesses further. Owners/managers can work on enhancing their critical thinking skills and thinking objectively about their business offering.

Entry Requirements

Applicants must be over 21 years of age.

What you will Learn

In this module you will learn about:

• Analysing the various stakeholders of an Enterprise;
• Funding a new venture;
• Sources of Finance;
• Sustainable Sources of Finance;
• Performance Measurement;
• Non-Financial Performance Measurement;
• Benchmarking, Planning and Budgets, Cost Control and Cost Reduction;
• Corporate Failure and Risk Management.

Learning Outcomes

1. Breakdown businesses to their total product offering, differentiating the layers and the associated areas for attention in the business.
2. Categorize the stakeholders in the business, primarily the customers/consumers, and understanding their needs. Create viable business solutions for the needs and wants of these customers/consumers.
3. Utilise research to aid business decisions, increasing information literacy and critical thinking for decision making.
4. Generate a business model for the enterprise which appraises and interprets the businesses these owners/managers are operating in.
5. Revising ‘ideas’ for the business towards genuine opportunities.

Assessments

• Department-based Assessment (100%)

Contact

If you have any questions about this course, please contact:

Micro-credentials Team,
University of Galway

Email: Micro-credentials

How to Apply

From the 1st October 2024, you can apply for this micro-credential through our Online Application Portal. 

Learn more about our application process.

Apply here: Online Application Portal

When completing your application please make sure to select the following categories:

Academic level: Micro-credentials and CPD
College/Interest type: Micro-credentials/CPD Undergrad Level 7 and 8
Academic programme: Business & Management Micro-credentials - CPB13

You will need to manually enter the Module Name and Code under ‘Module Name’ on the second page of your application. Please copy the name and code below:

Enterprise Development - SC3307